Build your human-first life.
If you were starting from scratch, these are the six providers we'd choose to make your life as friction-free as possible. Every one ranked for how easy it is to reach a real person.
Zen Internet
Calls are answered by UK-based engineers, not scripted call centre agents. Consistently rated the best ISP in the country for customer support.
Tesco Mobile
UK-based team with manageable wait times and agents who actually have the authority to fix your problem on the spot.
Octopus Energy
The standout choice in a sector that usually makes you want to scream. Reachable, responsive, and their email support is unusually good too.
First Direct
Humans answer 24/7 with virtually no automated system in the way. The benchmark for what UK banking support should look like.
Direct Line
No comparison site presence means customer service is their actual selling point. Calls answered promptly by people who can resolve your issue.
Direct Line Home
Same philosophy as their car product - UK-based humans, direct access, no endless bot maze to navigate before you get help.
Picks are based solely on difficulty-to-reach-a-human scores from the HumanLine directory. No sponsorship or affiliate relationships.